Welcome to Marketing Morsels, a menu of delightful news items from the past week. Enjoy the assortment! Morsel #1: A Licker breaks loose from Netflix’s 3D billboard Resident Evil bursts onto Netflix in 12 hours! Just like this Licker burst out of a NYC billboard! pic.twitter.com/z4SvlJk0Pv — Netflix (@netflix) July 13, 2022 A new 3D…
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Los Angeles-based creative director Vikas Bhalla’s interests in design and advertising were sparked at an early age. “I grew up in Santa Monica near the Binoculars Building in Venice,” he told Adweek. “I couldn’t believe how cool it looked. It blew my mind.” Noting that the classic bright yellow “TV Is Good” billboards from ABC…
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Streaming services are becoming well known for launching their European content through stunts that generate press and word of mouth–and Amazon’s Prime Video has begun to get in on the act, using 500 drones to create a karaoke show over Rome this month. The stunt, devised by Ogilvy Italy, was performed to promote the platforms’…
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